Legal

Privacy Policy

Effective date: 31 July 2026

Introduction

Premier Auto Parts (“we”, “us”, “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and safeguard your information when you visit our website, contact our team, or place an order with us.
 

By using our website or services, you agree to the practices described in this policy.

Information We Collect

We collect information you provide directly to us, such as your name, email address, phone number, company name, vehicle details, and any other information you submit through enquiry forms or during a purchase.
 

We also automatically collect certain technical information when you visit the site, including IP address, browser type, device information, referring URLs, and pages viewed, through cookies and similar technologies.

How We Use Your Information

We use your information to respond to enquiries, prepare quotations, fulfil orders, provide after-sales support, send service-related updates, improve our website experience, and comply with legal obligations.
 

With your consent, we may also use your information to send you marketing communications about new products, promotions, and company updates. You can opt out of marketing at any time.

Sharing Your Information

We do not sell your personal information. We may share it with trusted service providers—such as logistics partners, payment processors, and IT vendors—strictly to the extent needed to deliver our services.
 

We may also disclose information when required by law, to enforce our terms, or to protect the rights, property, or safety of Premier Auto Parts, our customers, or others.

Cookies & Tracking
 
Our website uses cookies and similar technologies to remember your preferences, analyse traffic, and improve performance. You can control cookies through your browser settings; disabling them may affect some site features.

Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, comply with legal and regulatory requirements, resolve disputes, and enforce our agreements.

Your Rights

You have the right to access, correct, update, or request deletion of your personal information. You may also object to or restrict certain processing activities and withdraw consent where applicable.
 

To exercise any of these rights, please contact us using the details below.


Security

We use reasonable administrative, technical, and physical safeguards to protect your information. While no system is completely secure, we continuously work to maintain a high standard of data protection.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on this page with a revised effective date.

Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us at 

privacy@premierautoparts.ae or call +971 4 555 0100.